Founded in 1982 by Pierre Dabagh, PIETRO stands as a testament to the belief that exceptional quality can thrive in the heart of America. What began with a vision of producing top-tier leather goods at accessible prices has evolved into one of the last handbag manufacturers in New York City. Today, Pierre’s children—Alex, Alexis, and Ashley—carry forward his legacy, rejuvenating the brand with a modern flair while embodying the spirit of “your designers’ designer.”
At PIETRO, every product is meticulously crafted from start to finish by our dedicated hands, blending true craftsmanship with genuine passion in the very heart of the Garment District. Our artisans, loyal for over four decades, infuse each creation with unparalleled expertise and dedication.
PIETRO, Italian for "rock," symbolizes strength, durability, and timeless style, which aligns with our brand's vision of honoring the modern individual who is confident, sophisticated, and undeniably chic. Each Pietro bag is a reflection of their personal style and unwavering individuality. Our mission is simple yet profound: to empower, instill confidence, and radiate sophistication in every individual who carries a PIETRO bag. These core values define our essence and elevate the PIETRO experience.
Always made in New York City.
Inspired by the city that raised us.